Jeff shares the power of perhaps the most powerful sales mantra out there.

It's getting more difficult to establish yourself among the noise of countless other brands. Here are some tips to break through.

Google's core is search, yet the company offers so much more than that. With a variety of web based services it's possible for restaurants to utilize Google's various tools for a significant amount of their technology needs.

We spoke with CEO Richard Chwatt about the goal of extending beyond subs and sandwiches.

How to use public relations in your restaurant's marketing to get coverage even when you've got nothing new to say.

Six tips for your purchasing plans.

Roger cautions restaurant owners and top management to scrutinize operations and customer service to remain profitable.

Inventory reports not only evaluate both how well your kitchen crew and service staff are controlling portions and what your total food cost is in terms of percentage of your menu price, but should also include a item box for "shelf life", which can be added to inventory report forms.